Names like “Factory” already feel dated, while continuing to rely on “Tera” only reinforces the perception that we’re putting an AI wrapper around legacy technology rather than delivering something genuinely new. Adding “Autonomous” doesn’t help either—it echoes messaging Oracle was using years ago.
So now it’s a double whammy: dated, derivative product names attached to products that still don’t convincingly deliver or work.
Product takes 15 years to come up with names that bigger players have already used. "AI Factory" is a generic term already used by several (actual) players in the industry. "AI Studio" is already a Google product name.
Our branding and design is also Terry-ble. The graphical representation of "Tera" looks like it was drawn by a 13 year old aspiring designer from a basement in the early 2000s with a pirated copy of photoshop.
PM is delulu, while SMM is out to Lunch. It's a combined vibe.
@h6 who would buy what? Longtime customers are leaving. Physical plant assets aren’t worth much. The employees lag behind their peers in skills. Stock price is flat. Revenue is shrinking.
No, they aren’t planning a sale. They will just milk it until it’s dry.
You need to understand SM goal has always been to shrink the company and prep for a buyout.
New marketing strategy: Teradata. We may not be as good as our competitors, but we’re more expensive!
Unfortunately, terafab has already been taken by Elon Musk.
@am There were no good marketers or revenue would be up.
Um, have you met the person that leads product marketing? enough said.
All the good marketers have been fired.
OR says it should be Sentient :)
I liken it to lipstick on a pig - it's still a pig.